URBTIX, launched in 1984, has become the leading ticketing system in Hong Kong serving 43 regular performing venues with an aggregate seating capacity of over 100 000. At present, there are 34 URBTIX ticketing outlets throughout Hong Kong, 15 of which are housed in LCSD cultural venues.

URBTIX provides a wide range of convenient ticketing services which include over-the-counter bookings at outlets, reservation by telephone and subsequent ticket pick-ups at outlets, telephone-confirmed bookings by credit card, 24-hour Internet ticketing, group bookings and postal bookings for major festivals. In 2006, URBTIX sold 4.14 million tickets for 7 440 performances for a total sales volume of $620 million.

To meet the rising needs of event presenters and patrons and for further enhancement of ticketing services, URBTIX launched a brand-new ticketing system in October 2006. The new system provides a host of user-friendly features and benefits to users and patrons which includes the provision of a round-the-clock fully developed Internet ticketing service, automatic recommendation of best seats and discount packages, easy-to-read bilingual information displays at all URBTIX outlets to facilitate convenient seat-selection by the ticket purchasers over the counter and an expanded capacity to cater for new performance venues.

Tickets for all events may be purchased through the Internet with 200 concurrent sessions possible. Customer-oriented displays are installed at all outlets to show seating plans and ticketing information for the convenience of patrons. The capacity of the new URBTIX has been upgraded. It can issue 20 000 tickets per hour and accommodate 10 times the number of seats of the former system.